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Us Elogistics Firm Lead Generation

Overview

A US e-logistics firm sought help in enhancing lead generation and managing Salesforce.com.
Our approach involved intensive market research to procure and organize quality leads, which were then uploaded to Salesforce.com.
This strategy led to increased lead generation, improved conversion rates, cost reduction, quicker deal closures, an expanded customer base, and increased profits.

Story of the Customer

The client, a USA-based e-logistics company with 100,000 trucks, was seeking ways to increase their customer base and profitability by generating high quality leads and integrating them into Salesforce.com.
Our dedicated market research team collected, curated, and unified data from various sources, ensuring only high-quality leads were uploaded onto Salesforce.com, allowing the client's sales team to focus solely on sales processes.
This method led to a 50% customer base increase in under three months, improved profits by 40%, and reduced costs and deal closing times.

The Challenge

Generating high-quality leads through extensive market research and segmentation of prospects.
Unifying raw, unstructured data from various sources into a single, accurate format.
Regularly uploading the curated data onto Salesforce.com to enable the sales team to focus on sales.

The Solution

The team conducted in-depth market research, segmenting prospects based on various parameters and unifying raw data from multiple sources into a single format, ensuring a high quality lead generation.
The collected data was regularly uploaded onto Salesforce.com, allowing the client's sales team to concentrate solely on the sales process, boosting productivity and conversion rates.
Through this method, the client managed to significantly reduce operational costs and deal closing time, while expanding their customer base and improving profits.

The Result

The client experienced a significant increase in high quality lead generation and conversion rates, leading to a 50% expansion in their customer base in less than 3 months.
The operational costs were reduced by 30% and deal closing time was decreased by the same percentage, improving overall productivity and efficiency.
The implementation of the new lead generation strategy led to a 40% increase in profits, demonstrating the successful impact of the market research team's efforts.

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E-Logistics Firm Boosts Profits by 40% and Expands Customer Base by 50% with Enhanced Lead Generation